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AI’s Mid-Market Makeover in Financial Services

Blanc Labs

AI’s Mid-Market Makeover in Financial Services

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Summary

Mid-sized financial services institutions (FIs) are facing significant challenges during this period of rapid technological change, particularly with the rise of artificial intelligence (AI). As customer expectations grow, smaller banks and lenders must stay competitive and responsive. Canada’s largest financial institutions are already advancing in AI, while many others remain in ‘observer’ mode, hesitant to invest and experiment. Yet, mid-sized FIs that adopt the right strategy have unique agility, allowing them to adapt swiftly and efficiently to technological disruptions—even more so than their larger counterparts.

This report explores how AI can tackle these challenges by transforming operations and generating substantial value across departments and business lines. We present a detailed approach for identifying, prioritizing, and implementing AI use cases, empowering mid-sized financial institutions to maintain a competitive edge in the fast-changing financial industry.

AI offers a major opportunity to enhance productivity, personalize customer interactions, improve decision-making, and create new business models. Successful AI integration requires a balanced, strategic approach that aligns with business goals and carefully evaluates potential risks.

Several challenges facing mid-sized financial services companies

In a time of rapid technological advancements and changing market conditions, mid-sized financial services companies are at a crossroads. They must meet rising customer expectations and deal with growing competition, presenting them with unique challenges that can either hinder their growth or drive them to seek new opportunities. Here are the top four challenges in this area:

Rising Customer Expectations

Competitive Pressures

Workforce Dynamics and People Constraints

Technology and AI Disruption

In this exploration, we look at how mid-sized FIs can use AI to overcome challenges and improve operations and customer engagement. In a following article, we will prioritize AI use cases to help these institutions make informed decisions. 

Creating Value Across All Departments

Amid the challenges faced by mid-sized financial firms, AI stands out as a key driver of progress. It enables transformative change, boosts operational efficiency, personalizes customer interactions, enhances decision-making, and fosters the development of new business models. By addressing these challenges, AI has the potential to create significant differentiation and impact every aspect of the business.

Here’s how AI can boost businesses:

Productivity Customer Decision making Business model
Increase Productivity and Efficiency Personalize Customer Experiences Augment Decision Making Invent New Business Models

Increase Productivity & Efficiency

AI-driven tools are revolutionizing operational workflows by streamlining processes and reducing manual intervention. Through intelligent document processing, regulatory compliance monitoring, and process automation, financial services firms can achieve unprecedented levels of productivity. By leveraging AI-powered copilots to augment humans in tasks like email management and coding modernization, organizations can optimize their day-to-day operations and enable their workforce to focus on higher-value activities.

Personalize Customer Experience

In today’s competitive market, personalization is key to customer satisfaction, and AI is at the forefront of this capability. With AI-powered sentiment analysis and recommendation engines, financial services companies can tailor services and products to meet individual customer needs more effectively. Furthermore, AI-driven customer engagement tools, from text-to-video communications to generative experiences, enable businesses to create seamless, personalized journeys that enhance customer loyalty and retention.

Augment Decision Making

AI augments decision-making processes by providing real-time, data-driven insights that enhance business strategies. From underwriting assistance to dynamic pricing and risk scoring, AI enables financial institutions and other businesses to make informed decisions faster and more accurately. By integrating AI in areas like fraud detection and smart financial advisory, companies can mitigate risks while optimizing their decision-making processes, leading to improved outcomes and competitive advantage.

Invent New Business Models

AI is not just about optimizing existing processes; it also drives the creation of entirely new business models. For example. the advent of AI-powered embedded finance and autonomous lending platforms demonstrates how AI can unlock new revenue streams and business opportunities. Through insights-as-a-service offerings and new partnership value streams, organizations can capitalize on their data, leverage AI to explore untapped markets, and invent business models that could disrupt traditional banks and lenders.

In a subsequent article, we’ll explore these topics in depth, breaking them down with detailed explanations and real-world use cases.

GenAI Value Creation: Aspiration vs. Reality

As financial institutions navigate the complex landscape of AI adoption, two distinct sentiments emerge, each underpinned by its own set of expectations and concerns.

On one hand, the optimists in the financial sector view GenAI as a revolutionary force capable of driving significant industry changes. This group is excited by the potential for:

True Hyper-personalization: Tailoring products and services to individual preferences and needs for every single customer.

Maximum Customer Experience: Leveraging conversational AI to improve service quality and user engagement across all channels.

Automation Everywhere: Implementing AI-driven processes to streamline operations and reduce the need for manual and paper-based work.

Giant Productivity Leaps: Increasing efficiency & effectiveness across all organizational levels, by augmenting employees to focus on the highest value activities.

Zero-Fraud Financial Systems: Using advanced AI algorithms to detect and prevent fraud in real-time.

These optimists are encouraged by projections suggesting that GenAI could unlock over $1 trillion in banking revenue by 2030[1], signaling a major shift in how financial services are structured and delivered. Moreover, 75% of executives anticipate that GenAI will drive disruptive changes within the industry over the next three years.[2]

Conversely, the skeptics approach GenAI with caution, emphasizing the potential pitfalls over the promised perks. Their concerns include:

Boom & Bust Cycles: Risk of overinvestments driving unsustainable growth, low ROI, and financial problems down the road, as was the case with several technology waves in the past decades.

Reliability Issues: Worries about the limitations and flaws of new GenAI technologies, and their impact on mission-critical financial processes where the room for error is very small.

Regulatory Constraints: Challenges to AI growth due to evolving, stringent regulations across local and federal jurisdictions in financial services.

Security and Privacy Risks: Increased risk of cyber threats, data privacy concerns, and potential bias as AI continues to handle and process more sensitive information on customers and employees.

Overpromise, Underdeliver: Many worry about the prospect of AI failing to meet the current hype, and see in it an over-marketed tech that is less revolutionary that it seems.

Interestingly, despite the much touted prospects of AI, a significant 66% of executives surveyed express ambivalence or dissatisfaction with their organization’s progress in AI integration, highlighting a gap between expectation and execution.[3]

Embracing AI Optimism with Prudence

Broadening Our AI Understanding
Evaluating AI’s Imperfections
Looking Beyond the Present
Avoiding Common Pitfalls

AI encompasses a wide array of tools and capabilities, including battle-tested solutions based on both predictive and generative AI. Recognizing the full range of AI technologies will enable us to leverage the most effective solutions for our specific needs.

Like humans, AI is not infallible—it makes mistakes. However, combining human oversight with GenAI’s capabilities could enhance our decision-making processes beyond what’s achievable by human efforts alone.

The rapid progress of AI means what’s cutting-edge today might be outdated tomorrow. We should consider the potential of future AI developments, much like how each model (e.g. GPT-4o) has expanded on the capabilities of its predecessors. Looking into the not-so-distant future, imagine what GPT-14 would be capable of vs. GPT-4.

AI isn’t a one-size-fits-all solution, and should not be treated solely as a technology problem. Rather than adopting AI for its own sake, it’s vital to focus on strategic AI use cases that align with our specific business goals.

The Spectrum of AI Adoption in Financial Services: Where Companies Stand

In the financial services sector, firms vary significantly in their approach and adoption of artificial intelligence. This diversity is best understood through four distinct groups: Observers, Experimenters, Implementers, and Innovators. Each category defines the group’s current engagement with AI technologies and also underscores its strategic vision and operational readiness for future disruptions.

 

new-chart

Observers

Many observers are choosing to wait for large, proven returns on investment (ROI) and clearer technology convergence before diving into AI. While this cautious stance lets them learn from early adopters, it risks putting these FIs behind competitors who are seizing AI-driven advantages now.

Experimenters

Experimenting FIs are cautiously dipping their toes into AI through small-scale projects and pilot programs, testing the waters to gauge capabilities and potential benefits without diving into full-scale implementation. This approach nurtures a culture of learning and adaptability, but without a comprehensive strategy, its impact and scalability may remain limited.

Implementers

Implementers are more advanced in their AI journey, embedding AI systems within specific departments and processes to generate tangible business value. These FIs are building significant AI capabilities and gaining advantages in differentiation and operational efficiency. However, their challenge is to scale these benefits across the entire organization to prevent siloed success and ensure widespread impact.

Innovators

Innovators are embedding comprehensive AI strategies across their business models, reshaping their operations and potentially revolutionizing the financial services industry for a powerful competitive edge. However, this ambitious approach comes with heightened risks and substantial investments, making the journey to success both challenging and uncertain.

Competitive AI Landscape: Lessons from Canada’s Big Financial Institutions 

As mid-sized FIs consider the question of AI, it’s crucial to recognize the significant strides made by Canada’s largest banks. Notably, three of the Big Five banks are ranked among the top ten globally for AI maturity [4], showcasing their leadership in using AI to transform financial services. Here’s how some of these banks are creating competitive advantage with AI: 

Ranked among the top three globally for AI maturity, RBC owns Borealis AI, a dedicated research and development institute. It has launched AI-driven products like Aiden for trading and NOMI for personal finance management, and utilizes AI to enhance internal processes and modernize legacy systems. 
With its AI R&D center, Layer 6, TD has grown its AI talent to over 200 professionals and is developing over 50 AI solutions across its business lines. It is the leading patent filer in AI among Canadian FIs (450+ AI-related patent filings) and uses predictive AI models to pre-approve mortgages in seconds, demonstrating a strong commitment to integrating AI across its operations.[5]
Winner of the Best Gen-AI Initiative by The Digital Banker 2024, CIBC has developed its own custom built ‘CIBA AI system to improve productivity and enable staff to focus on high-value activities. The introduction of tools like GitHub CoPilot boosts developer efficiency, and the bank plans to significantly expand its data and AI workforce by hiring 200+ related roles over the next 12 months.[6]
Scotiabank’s customer-facing AI chatbot handles 40% of queries with a 90% accuracy rate and has significantly sped up agent training. The bank has also launched a global AI platform to enhance customer insights across all touchpoints and employs large language models to improve employee experiences.[7]
BMO considers AI integral to its bank strategy. Its mobile app provides AI-driven personalized insights to improve customer engagement, its ‘Digital Workbench’ offers real-time analytics for commercial clients, and its contact centers’ service quality is boosted through NLP tech. Last year, it upskilled over 3,500 employees through learning & development programs centered on AI and cloud. Externally, BMO demonstrated commitment to AI by sponsoring the ‘Next AI accelerator.[8]

 

Strategic Imperative for Mid-Sized FIs 

The AI advancements by Canada’s largest banks illustrate a clear trend: AI is not just a technological upgrade but a strategic necessity. Mid-sized FIs must recognize the need to keep pace and innovate beyond traditional technologies and models. Key actions for staying ahead include: 

  1. Accelerated AI Adoption and Scale-Up: Mid-sized FIs need to prioritize their own AI roadmaps and seek opportunities to rapidly scale adoption of AI solutions across various departments. 
  2. Target High-Value AI Applications: Focus on areas where AI can quickly deliver the most significant returns, such as improving customer experience and increasing operational efficiency – before exploring how AI can enable the development of new financial products & services. 
  3. Invest in AI Talent and Partnerships: Expand internal capabilities by hiring AI specialists and consider partnerships with AI tech & service providers to tap into external expertise. 
  4. Monitor and Adapt Best Practices: Keep a close eye on industry leaders and continuously adapt their AI best practices to suit smaller scale operations and unique market demands. 

By embracing these strategies, mid-sized FIs can respond to the competitive pressures exerted by larger banks and carve out their own niche in the rapidly evolving financial landscape. 

Competitive AI Landscape: Lessons from Canada’s Big Financial Institutions 

As mid-sized FIs consider the question of AI, it’s crucial to recognize the significant strides made by Canada’s largest banks. Notably, three of the Big Five banks are ranked among the top ten globally for AI maturity [4], showcasing their leadership in using AI to transform financial services. Here’s how some of these banks are creating competitive advantage with AI: 

Ranked among the top three globally for AI maturity, RBC owns Borealis AI, a dedicated research institute. It has launched AI-driven products like Aiden for trading and NOMI for personal finance management, and utilizes AI to enhance internal processes and modernize legacy systems. 

With its AI R&D center, Layer 6, TD has grown its AI talent to over 200 professionals and is developing over 50 AI solutions across its business lines. It is the leading patent filer in AI among  Canadian FIs (450+ AI-related patent filings) and uses predictive AI models to pre-approve mortgages in seconds, demonstrating a strong commitment to integrating AI across its operations.[5]

Winner of the Best Gen-AI Initiative by The Digital Banker 2024, CIBC has developed its own custom built ‘CIBA AI system to improve productivity and enable staff to focus on high-value activities. The introduction of tools like GitHub CoPilot boosts developer efficiency, and the bank plans to significantly expand its data and AI workforce by hiring 200+ related roles over the next 12 months.[6]

Scotiabank’s customer-facing AI chatbot handles 40% of queries with a 90% accuracy rate and has significantly sped up agent training. The bank has also launched a global AI platform to enhance customer insights across all touchpoints and employs large language models to improve employee experiences.[7]

BMO considers AI integral to its bank strategy. Its mobile app provides AI-driven personalized insights to improve customer engagement, its ‘Digital Workbench’ offers real-time analytics for commercial clients, and its contact centers’ service quality is boosted through NLP tech. Last year, it upskilled over 3,500 employees through learning & development programs centered on AI and cloud. Externally, BMO demonstrated commitment to AI by sponsoring the ‘Next AI accelerator.[8]

 

Strategic Imperative for Mid-Sized FIs 

The AI advancements by Canada’s largest banks illustrate a clear trend: AI is not just a technological upgrade but a strategic necessity. Mid-sized FIs must feel the urgency to not only catch up but also innovate beyond traditional models to remain competitive. The following strategic actions are recommended: 

  1. Rapid AI Adoption and Scale-Up: Mid-sized FIs need to prioritize AI adoption and seek opportunities to scale AI solutions across their operations quickly. 
  2. Focus on High-Impact AI Applications: Identify areas where AI can create significant value, such as enhancing customer experience, improving operational efficiency, and developing new financial products. 
  3. Invest in AI Talent and Partnerships: Expand internal capabilities by hiring AI specialists and consider partnerships with AI tech & services firms to leverage external expertise. 
  4. Monitor and Adapt Best Practices: Keep a close eye on industry leaders and continuously adapt their AI best practices to suit smaller scale operations and unique market demands.

 

By embracing these strategies, mid-sized FIs can respond to the competitive pressures exerted by larger banks and carve out their own niche in the rapidly evolving financial landscape. 

Conclusion

The financial services industry is at a turning point, especially for mid-sized FIs. Adopting AI is no longer a choice but a necessity to remain competitive and meet the growing demands of the market. With extensive experience working with mid-sized FIs, Blanc Labs recognizes the transformative potential AI brings—from boosting operational efficiency to tailoring customer experiences and introducing new business models. As technology continues to advance at a rapid pace, it’s crucial that these institutions take decisive action to leverage these tools. By embracing AI now, your organization can gain a competitive advantage, fuel growth, and position itself for long-term success in an increasingly fast-paced industry. 

The next article in this series will explore real-world examples of AI in action within financial services and offer a structured approach to identifying and prioritizing the most impactful AI applications for mid-sized FIs.

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Align, Assemble, Assure: A Framework for AI Adoption

Align, Assemble
Assure

Executive Summary 

In the rapidly evolving landscape of artificial intelligence (AI), enterprises face significant challenges in differentiating their AI capabilities to achieve strategic objectives. This article provides a comprehensive approach to organizing internal structures across business, technology, and governance/risk/compliance domains to build a robust and differentiated AI capability. 

The first part of the article emphasizes the importance of Stakeholder Alignment. To ensure success, AI initiatives must align closely with the organization’s strategic objectives and core values. This alignment ensures that AI projects not only drive innovation but also resonate with the organizational ethos and mission. By integrating AI principles and strategies, enterprises can foster a culture that supports and accelerates AI adoption. 

The second section delves into the Operating Model, which is crucial for driving AI innovation and efficiency. This involves defining the ideal team structures and identifying the essential capabilities required across people, processes, and technology. A robust operating model includes a well-defined AI platform that supports strategic objectives and maximizes returns. It also emphasizes the importance of ideation, experimentation, and the productionalization of AI projects to ensure they deliver tangible business value. Effective resource allocation and management are key to maximizing the returns on AI investments. 

The third critical aspect covered is Governance, Risk, and Compliance. As AI technologies advance, so do the associated risks and regulatory requirements. It is imperative for enterprises to identify and manage potential risks linked to AI projects proactively. Establishing comprehensive compliance mechanisms ensures that AI applications adhere to all regulatory and ethical standards, thereby safeguarding the organization against legal and ethical pitfalls. 

To address these multifaceted challenges, this article introduces the Align | Assemble | Assure (AAA) Framework for AI adoption within enterprises. 

  1. Align: This phase focuses on ensuring that AI initiatives are in sync with the strategic objectives and core values of the enterprise. By developing a clear AI strategy and set of principles, organizations can provide a coherent direction for AI adoption that supports broader business goals. 
  2. Assemble: This phase is about building the necessary capabilities across the organization. It involves organizing teams effectively and ensuring the right mix of talent, processes, and technology. By developing an AI use case portfolio, roadmap, business case, and budget, enterprises can prioritize AI investments and drive projects that offer the highest return on investment (ROI). 
  3. Assure: The final phase focuses on risk management and compliance. This involves assessing AI risks comprehensively and ensuring compliance with internal policies and external regulations. Implementing an AI risk management framework and compliance measures ensures that AI initiatives are secure, ethical, and compliant with all necessary standards.

In the next section, we will explore in depth how the Blanc Labs AAA Framework for AI Adoption can be implemented using actionable and measurable steps.

Align

First, ensure that all AI initiatives are aligned with the company’s strategic objectives and core business values. This involves understanding the business landscape and determining how AI can solve existing problems or create new opportunities. By focusing on alignment, the enterprise ensures that every AI project drives meaningful impact and contributes positively to the overarching goals of the organization. 

Here’s how you can effectively execute this alignment:

Identify Strategic Objectives

Business Goals: Begin by clearly understanding the core goals of the organization. What are the key performance indicators (KPIs) or business outcomes that matter most? How can AI contribute to these areas? Thinking through this at the beginning of the process will help you make the right choices pertaining to resources, time and effort, resulting in the long-term success of your AI strategy.  

Value Alignment: Ensure that the planned AI initiatives resonate with the company’s values and culture. People are a consequential pillar in AI adoption. Aligning your goals and vision will establish a clarity of purpose, which will in turn drive employee motivation and participation. 

Stakeholder Engagement

Collaboration: Engage with stakeholders across various departments to gather insights and identify needs that AI can address. This includes executives, operational staff, and IT teams. AI can improve processes across the mortgage value chain, starting with lead generation and pre-approval at the loan origination stage, going all the way up to default management. Examples of how AI can add value include automating routine tasks to allow employees to concentrate on strategic activities, helping underwriters make complex decisions faster by analyzing research and data; using data to tailor customer experiences, which can boost sales, customer retention, and engagement; and developing comprehensive AI-driven services like chatbots or specialized products for small businesses, which can increase both new and existing revenue streams. 

Feedback Loops: Establish continuous communication channels to keep all stakeholders informed and involved in the AI integration process. This helps in adjusting strategies as needed based on real-world feedback and evolving business needs.

Market and Competitive Analysis

Benchmarking: Analyze competitors and industry standards to understand where AI can provide a competitive edge or is necessary to meet industry benchmarks. 

Innovative Opportunities: Identify gaps in the current market that AI could fill, potentially opening new business avenues or improving competitive positioning.

Risk Assessment and Mitigation

Identifying Risks: Part of alignment involves understanding the potential risks associated with AI deployments, such as data privacy issues, biases in AI models, or unintended operational impacts. 

Mitigation Strategies: Develop strategies to mitigate these risks upfront, ensuring that the AI initiatives proceed smoothly and with minimal disruption.

Scalability and Sustainability

Future-proofing: Consider how the AI initiatives align with long-term business strategies and technological advancements. Ensure that the solutions are scalable and adaptable to future business changes and technological evolution.

Regulatory Compliance

Legal and Ethical Considerations: Ensure that all AI deployments follow relevant laws and ethical guidelines, which is particularly important in industries like healthcare, finance, and public services. 

Assemble 

Next, assemble a dedicated cross-functional AI Center of Excellence (CoE). This centralized team should consist of experts in AI, data science, ethics, compliance, and business operations. The CoE acts as the hub for AI expertise and collaboration within the company, enabling the standardization of tools, techniques, and methodologies. It also facilitates the pooling of resources and knowledge, ensuring that AI projects across the organization benefit from a consistent approach and high levels of technical and ethical oversight. 

To delve deeper into the “Assemble” part of the “Align, Assemble, Assure” framework using the people, process, technology, and organization structure components, we need to consider how each of these elements supports the creation of a robust AI capability within an enterprise. 

People 

Assembling the right talent is critical. This includes hiring and nurturing: 

  • AI Specialists: Data scientists, machine learning engineers, and AI researchers who can develop and optimize AI models. 
  • Technology Experts: Cloud architects, cyber security engineers, solution architects, software developers and testers who can build and support AI applications 
  • Business Domain Experts: Project managers and business analysts who understand the specific challenges and opportunities within the industry and can ensure that AI solutions are relevant and impactful.
  • Support Roles: Risk, legal and compliance officers to oversee AI projects and ensure they align with business and regulatory requirements. 

 

Process 

Establishing clear processes ensures AI projects are executed efficiently and effectively: 

Development Lifecycle:  

Define a standard AI project lifecycle, from ideation and data collection to model training and deployment. Here is a detailed breakdown of the various stages of the project lifecycle, including challenges, solutions and how to measure impact: 

Evaluation and Planning: Define critical performance indicators to measure success. Detail both functional and non-functional requirements, outline the necessary output formats, develop a comprehensive monitoring strategy, and define AI literacy requirements for the system. Additionally, determine the necessary data inputs and set clear criteria for explanations. Select the appropriate Generative AI technology, determine how it will be customized, and outline a high-level support and accountability framework. Evaluate and address the risks associated with these activities proportionally, documenting significant effects and strategies for risk mitigation. 

Pro Tip: When setting up your evaluation framework, maintain a balance between technical precision and flexibility. This allows your team to adapt quickly to new insights or changes in technology without compromising the system’s integrity or performance. Regularly revisit and refine your performance metrics and requirements to ensure they remain aligned with your strategic goals and the evolving landscape of AI technology. 

Data Set Up: Access, clean, and transform data to ensure it is high-quality, well-understood, and relevant for the specific use case. Address data privacy, security, legal, and ethical concerns by putting in place robust safeguards and compliance measures for both the input and output of data, making sure that data owners have approved its use. Set up strict guardrails for the input of information to third-party generative tools and the output from the solution. This includes establishing processes for refining or filtering the output before it reaches the end user, and setting clear restrictions on how the output can be utilized. 

Pro Tip: Emphasize the importance of automation in cleansing and transforming your data. This not only saves time but also reduces human error, ensuring consistent data quality. Additionally, continually update and refine your data governance policies and generative AI guardrails to keep pace with technological advancements and evolving regulatory landscapes. This proactive approach will help maintain the integrity and security of your data, enhancing overall trust in your AI solutions. 

Development: Start by selecting the optimal tool that matches your requirements in terms of size, language capabilities, and pre-trained features, along with the most appropriate integration method, whether it’s an API or an on-premises solution. Customize your tool using various advanced techniques such as fine-tuning, which involves teaching the tool to perform new or improved tasks like refining output formats, and Retrieval Augmented Generation (RAG), which enhances prompt responses and outputs by incorporating external knowledge sources. Develop and refine a systematic approach to prompt engineering to create, manage, and continuously improve prompts. Focus on refining the solution to boost performance, accuracy, and efficiency through methods like adjusting parameters, tuning hyperparameters, improving data quality, conducting feature engineering, and making architectural adjustments. 

Pro Tip: Prioritize the scalability and adaptability of your tools and methods. As you refine and expand your AI applications, ensure that the tools you select can evolve with your needs and can integrate new features or data sources seamlessly. Regularly revisit your prompt engineering and customization strategies to keep them aligned with the latest advancements in AI technology, thus maintaining your competitive edge and maximizing the effectiveness of your solutions. 

Implementation and Management: Integrate the AI solution into the operational applications, ensuring seamless transition into production environments. Assign clear ownership to oversee the solution’s lifecycle. Develop a support structure that includes performance-based Service Level Agreements (SLAs) and operational guidelines aimed at fulfilling the established non-functional requirements, and introduce practices for consistent data management. Enhance organizational understanding and capability through targeted AI training programs. Ensure diligent registration of any new use of AI. Complete all the necessary documentation to provide clear explanations and transparency regarding the AI solution’s functionalities and decisions. 

Pro Tip: Establish a feedback loop between the operational performance and the development teams. This ensures that any insights gained from real-world application can be swiftly acted upon to refine the solution. Regularly updating your integration practices and operational protocols in response to these insights will help you maintain high standards of performance and reliability, ensuring that your AI system remains robust and effective in ever-changing environments. 

Monitoring and Maintenance: Implement continuous monitoring of the deployed AI solution to assess its performance, accuracy, overall impact (including any unintended biases), usage, costs, and data management practices. Promptly investigate and resolve any issues or anomalies that arise during operation. Utilize the insights gathered from the monitoring process to regularly update, maintain, and enhance the solution. Maintain vigilant oversight of any updates made to the AI system. Ensure all new applications of the AI are properly registered. Occasionally, updates pushed by the supplier might require a comprehensive review due to potential significant changes. Provide ongoing reporting to highlight the benefits and value added by the AI solution. 

Pro Tip: Consider implementing automated tools that can alert you to anomalies in real-time. Regularly scheduled reviews of the system’s outputs and operations can help preempt problems before they escalate, ensuring that the AI continues to operate efficiently and effectively. Moreover, documenting every adjustment and update not only aids in compliance and governance but also provides valuable historical data that can inform future enhancements and deployments. 

The Role of AI Quality Assurance and Testing

AI development demands rigorous and continuous testing. The role of Quality Assurance (QA) and Testing is to assess the relevance and effectiveness of the training data, ensuring it performs as intended. This process starts with basic validation techniques, where QA engineers select portions of the training data for the validation phase. They test this data in specific scenarios to evaluate not only the algorithm’s performance on familiar data but also its ability to generalize to new, unseen data. Evaluation metrics such as accuracy, precision, recall, and the F1 score are defined based on the specific use case, recognizing that not all metrics are appropriate for every scenario.

If significant errors are detected during validation, the AI must undergo modifications, similar to traditional software development cycles. After adjustments, the AI is retested by the QA team until it meets the expected standards. However, unlike other software, AI testing by the QA team does not conclude after one cycle. QA engineers must repeatedly test the AI with various datasets for an indefinite period, depending on the desired thoroughness or available resources, all before the AI model goes into production.

During this repetitive testing phase, also known as the “training phase,” developers should test the algorithm on various fronts. Notably, QA teams will need to focus not on the code or algorithm itself but on whether the AI fulfills its intended function. QA engineers for AI testing will primarily work with hyperparameter configuration and training data, using cross-validation to ensure correct settings.

The final focus is on the training data itself, evaluating its quality, completeness, potential biases, or blindspots that might affect real-world performance. To effectively address these issues, QA teams need access to representative real-world data samples and a deep understanding of AI bias and ethics. This comprehensive approach will help them pose critical questions about the AI’s design and its ability to realistically model the scenarios it aims to predict, ensuring robustness and reliability across various applications.

 

 

Technology

To deliver comprehensive and effective AI solutions, enterprises need to establish robust technology and tooling capabilities within their AI platforms. These capabilities span several domains, each critical for developing, deploying, and managing Gen AI, Cognitive AI and machine learning (ML) models.

Gen AI Development is foundational for creating full-featured generative AI applications. Enterprises must have the capability to customize and deploy models to meet specific business needs. This includes fine-tuning model inputs and engineering prompts to enhance performance and relevance. Additionally, managing the lifecycle of models during development is crucial, ensuring that models are continuously improved and updated. Orchestrating various AI models allows enterprises to integrate multiple AI systems seamlessly, optimizing the overall functionality and efficiency of the AI platform.

Gen AI and ML Operations focus on the day-to-day management and fine-tuning of AI models once they are in production. This involves managing the lifecycle of models and their versions to maintain consistency and reliability. Effective access management to models ensures that only authorized personnel can modify or utilize these models, enhancing security. Fine-tuning ML models and their training is essential to adapt to new data and evolving business requirements. Furthermore, managing data sources efficiently ensures that the models are fed with accurate and relevant data, which is vital for generating reliable outputs.

Gen AI and ML Governance is essential for maintaining the integrity and compliance of AI systems. Enterprises need to monitor models continuously to ensure they produce accurate and appropriate responses. Safeguarding models from inappropriate or malicious inputs is critical to prevent misuse and potential harm. Compliance with legal and regulatory frameworks is another significant aspect, ensuring that AI operations adhere to the necessary standards and regulations. Managing the data leveraged by models helps maintain data privacy and security, which is paramount in today’s regulatory environment.

Cognitive AI Capabilities are designed to mimic human cognitive functions, providing advanced interactions through APIs and SDKs. These capabilities include understanding and translating languages, recognizing images and sounds, and extracting and summarizing data. By integrating these cognitive functions, enterprises can enhance their AI applications to provide more natural and intuitive interactions, thereby improving user experience and engagement.

Establishing these comprehensive technology and tooling capabilities within an enterprise AI platform is crucial for developing robust, secure, and compliant AI solutions. By focusing on these areas, enterprises can harness the full potential of AI, driving innovation and achieving strategic business objectives.

Organization Structure 

Effective organization structure facilitates AI adoption and integration: 

  • Centralized AI Unit: An AI Center or hub, possibly under a Chief AI Officer, to centralize expertise and provide leadership. 
  • Cross-functional Teams: Integration of AI teams with other business units to promote collaboration and ensure AI solutions meet business needs.  
  • Change Management: Structures to support change management processes, helping the workforce adapt to new technologies and methods introduced by AI. 

Assure 

Finally, implement robust governance to assure the safety, compliance, and ethical integrity of AI deployments. This includes setting up frameworks for ongoing monitoring and evaluation of AI systems, ensuring they adhere to regulatory requirements and ethical standards. The governance process should also involve stakeholder engagement to maintain transparency and address any concerns related to AI projects. 

Responsible AI 

Responsible use of AI will require a commitment to ethical guidelines that prioritize: 

Transparency & Explainability: Create AI systems that are both transparent and clear in their functioning. As an organization, you should be able to pinpoint and clarify AI-driven decisions and outcomes. This will be especially important in the context of customers and stakeholders.  

Compliance: Designate responsible individuals for AI systems and ensure that the systems comply with regulatory standards. Conduct frequent audits to ensure the accuracy of your AI solutions, handle unforeseen outcomes, and check that the solutions fulfill legal and regulatory requirements. 

Equity and Diversity: Design, develop and deploy AI in an ethical, fair and inclusive manner. Proactively strive to identify and address biases that can emerge from training data or decision-making algorithms.  

Data Privacy: It’s imperative to safeguard personal data and prioritize individuals’ well-being, preventing any potential harm. Commit to respecting privacy rights, secure personal data, and mitigate potential risks and negative impacts on customers by obtaining consent and implementing responsible data practices.  

Security: Create AI solutions that can withstand attacks, malfunctions and manipulation. Implement safeguards to secure AI data, services, networks and infrastructure to prevent unauthorized access, breaches or data manipulation.  

Examples of Prohibited Use Cases: 

Using a risk assessment framework guided by the ethical AI principles mentioned above, here is an example of use cases that will not pass:  

  • Assessing, categorizing, or evaluating individuals based on their biometric information, personal attributes, or social behavior. 
  • Using subliminal, manipulative, or misleading techniques to sway an individual’s behavior. 
  • Taking advantage of people’s vulnerabilities (e.g., their age, disability, or social/economic status). 
  • Emotion recognition, as defined by your legal department.  
  • Collecting biometric data indiscriminately. 
  • Generating false content that seems to represent a particular person.

 

See Also: Artificial Intelligence and Data Act Canada

The proposed Artificial Intelligence and Data Act (AIDA) aims to establish standards for the responsible design, development, and deployment of AI systems, ensuring they are safe and non-discriminatory. This legislation will require businesses to identify and mitigate the risks of their AI systems, and to provide transparent information to users.

Under AIDA, the level of safety obligations for AI systems will depend on the associated risks, and businesses will need to adhere to new regulations across the design, development, and deployment stages. The government is working to create regulations that align with existing standards, aiming to facilitate compliance for businesses. A new AI and Data Commissioner will monitor compliance to ensure AI systems are fair and non-discriminatory. By introducing this law, Canada is among the first countries to propose AI regulation, aiming to balance innovation with safety, and ensuring international competitiveness while considering the needs of all stakeholders.

For more information, view the full act.

 

The diagram above shows how you can create your own AI risk assessment framework. Risk can be measured along four factors: personal information, decision-making, bias and external access.

In Conclusion

With the principle of “Align, Assemble, Assure,” the enterprise can methodically approach AI integration, ensuring that the efforts are strategically sound, well-supported by a specialized team, and maintained under stringent ethical and regulatory standards. This principle not only fosters innovation and efficiency but also builds trust and reliability in AI applications across the business.

Take the first step towards transforming your business with AI

Prithvi Srinivasan
Managing Director – Advisory Services

Prithvi Srinivasan, the Managing Director for Advisory Services, brings extensive expertise in technology strategy and digital transformation to drive mission-critical programs and advance financial institutions with AI and automation. His ability to transform complex strategies into successful transformations underscores his commitment to innovation and client value.

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Document Processing before LLMs

Document processing primarily relies on rule-based systems and keyword matching, which can be effective for structured or even semi-structured documents with predictable formats. However, this approach often struggles with unstructured data, where variability and complexity are high. In contrast, Large Language Models (LLMs) bring a transformative approach to document understanding. They leverage advanced natural language processing (NLP) techniques, enabling them to comprehend context, semantics, and nuanced language variations in documents.

In the ever-evolving world of data science and enterprise automation, the explosive growth of unstructured data generated by companies has been a major challenge for data scientists. To give you a sense of scale, recent studies show we’re likely to witness a surge from 33 zettabytes in 2018 to a predicted 175 zettabytes by 2025. Furthermore, according to Gartner, unstructured data currently represents an estimated 80 to 90 percent of all new enterprise data.  Unstructured data can include conversations through e-mail or text messages, but also social media posts, blogs, video, audio, call logs, reviews, customer feedback, and replies in questionnaires. This trend spotlights an urgent need for more sophisticated tools to create value from this burgeoning data deluge.

Our team has over 5 years working with various OCR and NLP technologies, including having developed and training models in-house.  Don’t get me wrong, IDP  tech has come an extremely long way and the tools have gotten tremendously powerful. Libraries such as Amazon Textract (among many others) provide ML engineers a powerful suite of tools to accelerate the speed and quality of applying intelligent document processing to automation scenarios.

However, there are still limitations to how IDP can be adopted to a range of automation scenarios that we encounter in enterprise environments.

Think of traditional models document processing tech as a diligent yet somewhat myopic librarian, meticulously following rules but often missing the bigger picture. In contrast, Large Language Models (LLMs) are like Sherlock Holmes — insightful, context-aware, omnipresent, and adept at deciphering the most cryptic of texts.

This results in several key benefits and improvements:

Enhanced Comprehension

Traditional Method: Typically relies on keyword spotting and pattern recognition. For example, extracting dates or specific terms from structured forms.

LLMs Approach: Goes beyond mere pattern recognition. It interprets language nuances and intent, essential in contexts like financial and legal document analysis where the meaning of clauses and data can be complex.

Flexibility with Unstructured Data

Traditional Method: Struggles with documents like unstructured emails or reports, often leading to high error rates or the need for manual intervention.

LLMs Approach: Excel in handling unstructured formats. For instance, in customer service, LLMs can analyze and respond to diverse customer queries that vary in structure and content, easily extract information from employment letters or mortgage commitment statements.

Dealing with unstructured data, which includes everything from casual emails to social media chatter, videos, and customer feedback, is not a trivial matter. This kind of data resists neat categorization and defies traditional database structures, posing significant challenges in analysis and comprehension. Here’s where Large Language Models show their mettle, adeptly navigating this complex, non-uniform data and unlocking valuable insights that conventional methods might miss.

Adaptive Learning

Traditional Method: Updating rule-based systems for new formats or languages is time-consuming and resource-intensive.

LLMs Approach: Can continuously learn from new data, adapting to changes in language usage or document formats without extensive manual reprogramming.

Error Reduction

Traditional Method: Prone to errors in cases of ambiguous or context-heavy information, resulting in lower reliability.

LLMs Approach: Their deep contextual understanding leads to more accurate data extraction and interpretation, crucial in high-stakes industries like legal, financial and healthcare.

A Practical Example

ChatGPT 4, without any specific fine tuning or pre-training is able to easily extract information from a document it has never seen before. It understands the context and you can simply query in a natural way for data points that you are interested in:

*Chat gpt extracts information_Blanc Labs

* Note: we take data privacy and PII seriously (see below) and created “spoof” documents for the purposes of this demonstration.

For instance, by asking direct questions such as ‘What is the policy end date?’ or ‘By what margin has the insured amount varied?’, it promptly delivers precise information with perfect accuracy.

This scenario offers the opportunity to further explore solutions that leverage the unique capabilities of LLM’s for the purposes of intelligent document processing and automation.

Generative AI-Powered Extraction and Comparison of Insurance Policy Documents

In the previous section, we delved into the capabilities of Language Learning Models (LLMs) in streamlining the extraction of key information from various document types. To demonstrate this further, we now present a practical application of our system.

The first part of the demonstration involves uploading the initial insurance policy, which acts as our benchmark document. Watch how the system seamlessly processes this document, effortlessly extracting critical details such as the policy number, coverage specifics, the insured party’s information, and other essential data.

Next, we upload a second document representing a modification in the policy. It not only extracts pertinent information from the new document but also conducts an intelligent comparison with the original policy. Notice how the system highlights the changes in the date and insurance limit. This comparative analysis is vital to ensure comprehensive and accurate updates of all modifications and their implications.

To enhance the efficiency of such systems, integration with existing databases and cloud storage services is key. Utilizing APIs, these systems can automatically retrieve documents from various sources such as cloud storage (like AWS S3, Google Cloud Storage), internal databases, or even directly from email attachments. This integration enables real-time processing and updates, ensuring that the latest documents are always analyzed and compared.

The Role of Retrieval-Augmented Generation (RAG) in LLMs

For more context specific answers and solutions, Retrieval-Augmented Generation represents a significant advancement in the capabilities of LLMs. It’s another step forward on this never-ending roller coaster!

  • Enhanced Accuracy and Relevance: RAG combines the generative power of LLMs with information retrieval, pulling in relevant data or documents to provide contextually accurate responses. This is particularly beneficial for financial analysis and reporting, where accuracy is paramount.
  • Dynamic Data Integration: Unlike traditional LLMs, RAG can integrate real-time data, offering dynamic responses to financial queries. This is essential in finance, where market conditions and regulatory environments are constantly evolving.
  • Customized Financial Advice: RAG’s ability to retrieve and process vast amounts of data allows for highly personalized financial advice, tailored to individual customer profiles and market conditions.
  • Improved Compliance and Risk Management: In the regulatory-heavy landscape of financial services and healthcare industries, RAG can efficiently process and cross-reference internal and external data sources including detailed regulations and requirements. We believe that there is a huge opportunity to automate regulatory, risk, and compliance checklists to reduce complex manual efforts that exist in regulated industries.

Potential limitations of deploying LLM’s for document processing (at scale)

While LLMs are highly likely to revolutionize document processing with,  it is important to consider potential limitations as well. LLMs are like a double-edged sword, powerful in processing vast amounts of data but requiring careful handling to address privacy concerns and manage computing resources.

  • Privacy and Personal Identifiable Information (PII): LLMs are capable of processing vast amounts of data, including confidential or proprietary information as well as PII data.  Organizations must work within data security frameworks and engineer solutions that have data security at the core of how they are designed and deployed.  As a SOC2 Certified company, this is an area of key focus for our teams and we have implemented robust data handling and processing protocols to ensure that all PII is managed securely and in compliance with privacy regulations.
  • Computing Power and Cost: The potential impact offered by powerful LLMs to read and extract data from large volumes of unstructured data is reliant on the on substantial computing power required to run these models.  We are still in the early stages of enterprise adoption of generative AI technologies and the economics of leveraging these toolsets at an enterprise scale are fairly dynamic.  We expect a lot to change over the next few years but in the meantime, we are actively working with clients to understand the business drivers of using LLM’s to automate processes.  With our deep background in intelligent document processing we’ve become experts at crafting solutions that optimize model efficiency without compromising performance. We employ techniques like model pruning, efficient data processing pipelines, and cloud-based solutions that balance computational demands with cost-effectiveness.

Conclusion

LLMs and RAG are the vibrant threads bringing new patterns of efficiency, accuracy, and innovation. We’ve journeyed from the meticulous yet narrow pathways of traditional methods to the expansive highways of AI-driven solutions. This evolution isn’t just a step forward; it’s a quantum leap into a future where data isn’t just processed but understood, where advice isn’t just given but tailored, and where compliance isn’t just followed but mastered.

The advancements in unstructured data analytics signal a critical shift in our approach to data. It’s not just about the volume; it’s about the untapped potential that lies within. This raises a compelling question: how can we leverage unstructured data to gain a deeper understanding of our customers, societal trends, and the world at large? The key lies in harmonizing cutting-edge AI tools like Large Language Models with human insight, transforming this wave of data into insightful and actionable knowledge.

Harness the power of AI

At Blanc Labs, we specialize in tailoring AI solutions to the specific needs of the Canadian financial and healthcare sector. Our expertise in AI, automation & digital product development positions us to assist in harnessing the power of LLMs and other AI technologies. We provide customized solutions for intelligent document processing, intelligent automation, and enhancing customer experiences, ensuring compliance with industry standards and regulations.

Explore how Blanc Labs can assist your organization in navigating and succeeding in the digital era.

Author

Luciano Lera Bossi
BPI & Intelligent Automation Lead

Luciano Lera Bossi is a skilled Engineer with 15+ years of success in tech, specializing in Intelligent Automation, Low Code/No Code and Agile Project Management. He enables effective communication between technical and business stakeholders, resulting in seamless project outcomes.

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